These images lay flat on the screen and do not give the illusion of a real-life object. How are 3D digital Billboards different from conventional billboards?Ĭonventional billboards use 2D images to get the message across. This makes the visual even more convincing since there is no physical element with edges to make the image look unreal. Instead of fabricating 3D effects with obvious structures, the 3D digital billboard makes use of digital media and digital techniques to achieve the three-dimensional effect on the billboard display. 3D technology creates an optical illusion which forces the eye to believe something is real when it is not. The depth we perceive in real life objects is due to the fact that we see two different images in each eye. In real life, we view the objects in the same way. These images are viewed by our left and right eye with slightly different images in each eye which creates the depth observed in 3D technology. This creates a three-dimensional effect on the footage. Then these two images are combined in a single footage. These two images are captured from two different perspectives. Two different images are displayed on the screen. 3D technology adds depth to your content and makes your ad more impactful.ģD Digital billboards work in the same way as other 3D displays. With these digital billboards, you are not only advertising your brand to the public but are offering a mesmerizing experience. 3D billboards get the message across much faster. It’s an excellent way to tell a story and communicate the brand message to the public. The retention rate with 3D billboards is higher than conventional ones. These billboards can be displayed on any advertising space. It also engages the audience for a longer period of time. The 3D effect is instantly eye-catching to the public. Since the visual experience is so close to reality, the customers are more eager to explore your brand. ![]() With 3D billboards, the persona of the brand comes to life. This advertising method makes you stand out from the masses. This is why they offer a better visual experience for the viewer. These billboards are not tangible and 2D. In simpler words, these billboards use digital technology to produce a three-dimensional image. In this article, we’ll be exploring what exactly is a 3D digital billboard, how it works and what makes these billboards a better choice than conventional ones.ģD Digital billboards are a combination of 3D technology and conventional keyboards. However, compared to conventional billboards the marketing with these billboards is more effective. Similar to billboards, it can be displayed on multiple mediums. ![]() By combining billboard advertising with 3D technology, the end result is more immersive and engaging. ![]() The latest billboard technology, 3D digital billboards offer even greater benefits.ģD Digital billboards create a memorable visual experience for the audience. With its bold advertisement, even the busiest of the public becomes aware of the events and brands. It is highly effective in building brand awareness and getting higher reach for the product. Billboards have been used in advertising for years.
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